Sugar Show
2021 · 8m · Russia
Directed by Liana Makaryan
Genres: animation, drama, romance
Tones: dark, melancholic, surreal
An animated romance's promising prologue to love turns out to be a cruel fake, as a hypocritical lover literally changes appearance and his head spins.
Picked by Felix
The scouts
A romance that *isn't* — it's a brilliant bait-and-switch wrapped in animation's false promise of warmth, complete with a lover whose head literally spins when the mask drops. This is the kind of premise that makes people uncomfortable because it refuses the genre it appears to enter, and that's exactly why it works.
Makaryan's deployment of animation as a tool for tonal rupture—moving from romantic convention into body horror and betrayal—speaks to a lineage of feminist animation that weaponizes the medium's plasticity; the formal restraint in executing such a violent emotional pivot demonstrates considerable craft maturity.
The decision to literalize the lover's deception through physical transformation—the spinning head—could have been gimmicky, but the restraint in how it's animated and timed makes it devastate rather than distract; it's the kind of singular choice that proves animation isn't about what you *can* do, but what you choose to do.
Reviews
In animation, nothing is impossible for such tasks, and Liana came up with the idea that the main character would change his appearance and his head would spin.